The GaryVee Audio Experience

#QOTD: What is your immediate dream right now? The one right in front of you at this very moment. In six days or six months it will change but I want to know what it is right now.

#LINKS
Clouds & Dirt: https://www.youtube.com/watch?v=S4bAV...
How to ask a question: https://www.garyvaynerchuk.com/what-y...

The best piece of advice i can give on delegating is very much up in the clouds, but you know me: I'm a clouds and dirt guy. ;) I'm pretty great at delegating, and I'll tell you the middle one rule to delegating well: recognize that 99.9% of things don't mean shit. If you actually think it's not that important, it becomes a hell of a lot easier to let someone else do it. If you recognize that someone else's 7.7 point skills are completely acceptable for a task in place of your 10 point skills, do it. It's all about humility. Ego is the issue with delegation. Even though I have a ton of ego, I have a boatload more of humility than you think.

Direct download: EPISODE_86_Podcast.mp3
Category:business -- posted at: 5:51pm EDT

#QOTD: What was the biggest miss of your career?

#LINKS
How to submit a question: https://www.garyvaynerchuk.com/what-y...
Explore Pinterest: https://ads.pinterest.com/

We haven't talked enough about Pinterest on this show. I am a huge believer in Pinterest's product. You might have noticed recently that they've created a term of service in which you can't do affiliate sales. I think that means that they are going to be running that for themselves. If you start thinking about the amount of commerce that goes on on Pinterest, even if thye make 5% of every transaction, it could easily be one of the 5 to 10 top companies in revenue in the digital space.

Like I said, I'm a big believer in the business. We've seen great results already in a company that my fund, VaynerRSE, is incubating: Faith Box. We ran some promoted pins to great success. We're also definitely seeing it in clients here at Vayner. Wine Library, same thing. I'm massively bullish. In fact, I think that Pinterest's ad product is going to be huge. 18 months from today, we will come back to this video and create a piece of content to talk about this video where I make this claim: Pinterest's ad product is a MAJOR competitor to Google AdWords for e-comm businesses. There. I said it.

I highly recommend you look into the service if you're selling something on a dot-com. Get serious about understanding the product. Now.

*Also, let it be noted that Stunwin ACTUALLY created an event invite for 18 months from today :)

Direct download: EPISODE_85_PODCAST.mp3
Category:business -- posted at: 9:20am EDT

#QOTD: What are you doing this weekend?

#LINKS

Submit a question: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html

Direct download: EPISODE_84_Export.mp3
Category:business -- posted at: 5:10pm EDT

#QOTD: Are you so competitive that losing a meaningful basketball game in the morning completely alters the happiness in your day?

 

#LINKS

SUBMIT A QUESTION: https://www.garyvaynerchuk.com/what-youll-need-to-get-garyvee-945936926.html

In 2003, 2004, and 2005, it was very commonplace to use the internet to drive someone to your home. As in, "Come here to consume me." "Visit me here." Now what we are seeing more is "I'm over here. If you want to know what's up, you better learn how to speak to me here." 

What's happened is that the attention graph (my biggest priority right now) is shifting. People's willingness to jump somewhere to consume is certainly not down. The truth is, social networks, specifically Twitter and Facebook and Pinterest are really gateway drug pieces of content to drive to the aforementioned "home": a blog. An e-commerce site. Your download page for your app. 

What's changed is people understand that they need a great skill and a great storytelling tactic to share with their social networks. They understand that they need to be that first impression to catch people's attention.

Direct download: EPISODE_83-Podcast.mp3
Category:business -- posted at: 5:51pm EDT

#QOTD: What are your three favorite music acts of all time?

#LINKS
How to ask a question: https://www.garyvaynerchuk.com/what-y...

Direct download: Episode_82_Podcast.mp3
Category:business -- posted at: 1:14pm EDT

QOTD (not really a question): Take a screenshot of the home screen on your phone right now and tweet it at me, @garyvee. I want to see the apps that dominate your day.

#LINKS
How to ask a question: https://www.garyvaynerchuk.com/what-y...

How have I had two long format web shows in a world where things should be kept short? It's quite simple really. The thing is, when it comes to content, quality trumps everything. Back in the day, companies like Yahoo would fly me out to their headquarters to try and help then figure out their long format shows. Why was WineLibraryTV doing so well? The real answer was easy: quality is quality is quality. If I can put out a fifteen or thirty minute show and captive an audience, then it has a chance of doing well. If I can't, then it won't. It's not complicated. There are plenty of shit fourteen second videos. There are plenty of "never get off the ground" one minute shows. You'll watch a three hour movie cause it's good, but you will not watch a fifteen second commercial because it's crap.

The length is not the variable in determining the quality. Neither is the sound or lighting or production. It is the message, the message, the message. 

But of course having DRock around has made stuff much better. :)

Direct download: EPISODE_81_Podcast.mp3
Category:business -- posted at: 6:22pm EDT

#QOTD: How much would you pay to watch the #AskGaryVee Show?


#BONUSQUESTION
from Meerkat
14:20 - What does it take to work at VaynerMedia?

#LINKS
How to submit a question: https://www.garyvaynerchuk.com/what-y...
Meerkat: http://meerkatapp.co/
Periscope: https://twitter.com/periscopeco

Peer to peer live interactions are clearly here, and on the rise. Snapchat dabbled in it with their new chat function that launched about a year ago. Now Meerkat has been getting a lot of press around their new product.

However, if I were Meerkat, I would be very worried right now.

Twitter’s recent acquisition of the company Periscope (which is still just in beta testing) is not the best news for them. If it functions the same as Meerkat, which it is rumored to, they will have an advantage over Meerkat that will be very tough to overcome. The advantage? Native in feed. Because Periscope will be owned by Twitter, the seamless transition between the apps is inevitable, and we will probably see embedded images, and maybe even the ability to watch live streams in feed. As of right now, Meerkat pushes a tweet out on your behalf that is nothing but text and a short link. Not super eye catching in the feed, nor is it very user friendly.

Integration between platforms is key; it’s one reason Vine was able to take off so quickly. Users want an easy, friendly experience that allows them to interact with all platforms equally. But platforms don’t always play nice. You may notice that when you push an Instagram photo to Twitter, it appears merely as a link, no visual whatsoever. However, Vine transitions with no problem. This is the upper hand that Periscope will have.

So I would be concerned for Meerkat. Absolutely. But truly, we’ll have to wait and see how this pans out. If it’s a fast move by Twitter to integrate, it could be bad. But maybe not. When Facebook launched check-ins, everyone said Foursquare was dead. That didn’t happen. Both have survived and evolved.

But Meerkat is built on top of Twitter, from the sign in to the push outs. It relies on Twitter for all the aspects of its platform, except for the actual streaming part, which happens in app. So it is bound to be a different situation than Facebook and Foursquare, which were separate entities entirely to begin with. And I’ll be watching to see what happens. I absolutely plan on using Periscope so I can compare it to Meerkat. I see a scenario where this is detrimental to Meerkat, but I also see a scenario where Twitter tries to see if both can survive.

Direct download: Episode_80-Podcast.mp3
Category:business -- posted at: 4:28pm EDT

Direct download: Podcast-Gary_Vaynerchuk_-_USC_Entrepreneur_Talk.mp3
Category:business -- posted at: 6:56pm EDT

#QOTD: How many of you ACTUALLY watch television commercials? 

#LINKS
Music in this episode by: www.gonequitemad.com
Check out Brendan's awesome video: http://instagram.com/p/0BWK4uOZqX/
Fred Wilson on Twitter: https://twitter.com/fredwilson
 
The amount of "buts" I hear is actually stunningly overwhelming. I pride myself on not being a but guy (no double meaning intended). The buts that I hear the most are "I didn't have any money", "I didn't have a chance", "I grew up in a poor neighborhood", "I didn't have a mentor". People are loaded with buts in life; that's why the majority of people fall into a standard life. 
 
For me personally, my "but" is usually that I love the process and the climb. If I don't achieve the maximum upside in my career, it's going to be predicated on the fact that I loved the climb too much. I liked the grind too much, and that didn't allow me 
to scale and create the level of wealthy needed to pull it off. 
 
But I do hear way too many "buts" from people. But is an excuse. 
 
BUT ... :) before I finish with my ra-ra scenario, let's understand that there is some very real stuff going on in the world. You could be born in a part of the world where there is a dictator or communism. Do I think it's easy as to be a female entrepreneur in the Middle East as it is to be in New York City? No. Of course not. Just like any white male born in a semi affluent environment is bound to have a leg up on minorities in poor communities. 
 
But there is a flipside to this. The hustle that you get from coming from the grind is a huge advantage. Some people think you're dead on impact, that you have to stick with the restrictions you're born in; that if you're born into a bad situation, you're bound to fail. But I think being born into luxury is worse because everything comes so easy and you don't know how to get anything.
 
It all comes down to how you operate and how you look at the world. But I will tell you this: I hate excuses. I hate them with all my heart. When something is wrong with VaynerMedia, that's all on me. I love taking that blame and not passing the buck. I take pride in taking the blame. Stop making excuses and work. 
Direct download: EPISODE_79_Podcast.mp3
Category:business -- posted at: 6:34pm EDT

#QOTD: Will you when, when live streaming wearable technology comes, Truman show your life, or will you consume Truman shows? Give me a breakdown, putting out content vs. consuming content.

#LINKS
SUBMIT A QUESTION: https://www.garyvaynerchuk.com/what-y...
PODCAST: https://itunes.apple.com/us/podcast/t...

I think I love ads in the bathroom. People think I hate all traditional media, that I'm all about social. But don't forget I've spewed about how I think Super Bowl ads are underpriced. The truth is I just care about the attention graph. Show me where the eyes and ears are, and I'll show you something I believe in.

I believe that when I go pee-pee, and I see a sign right down there in front of me, there's a little bit of an issue: we are all taking out our phones now. I did a survey of my staff and everyone says they do it. So, the value of urinal signs and bathroom stall ads has certainly gone down. But do I think that there is still value because people will absolutely notice it. They are better than other outdoor mediums.

BUT the vulnerability to these types of ads, which I am fan of, is phone culture. I didn't look at my phone while I was peeing three years ago. But now I do.

Direct download: EPISODE_78_Podcast.mp3
Category:business -- posted at: 1:03pm EDT